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Treats your dog can actually eat, chosen for their specific stomach.

Personalised, allergen-aware treat subscription.

No account. No card. No sales call.

What you get, free

  • Free true-margin calculator
  • No account or card to try it
  • Pricing published in full
Open the tool →

Your real margin, not the one on the invoice

Put in your price, costs, fees, returns and ad spend. See what you keep per lead and the most you can pay to win a customer. Runs in your browser. No account, no card, no call.

One order

Everything runs locally in your browser.

Every order loses $2.59 once ad spend is counted.
Net per order
-$2.59
-8.1%
Profit per month
-$1,035
-$12,422 a year
Breakeven ROAS
3.40x
you are at 2.67x
Most you can pay per customer
$9.41
contribution before advertising

Where the money goes

  • Sale price$32.00
  • Cost of goods$10.00
  • Shipping you absorb$6.00
  • Platform + payment fees$3.79
  • Returns (amortised)$2.80
  • Advertising$12.00
  • You keep-$2.59

Naive margin — price minus cost of goods — reads 68.8%. The real figure after every cost lands is -8.1%.

Take this with you

No email required. It is your result.

TreatPaws — true margin
· -$2.59 net per order (-8.1%), not 68.8%
· Breakeven ROAS 3.40x
· -$1,035 profit a month at 400 orders

Run it yourself: https://treatpaws.com

The problem

A significant proportion of dogs react badly to common treat ingredients, and owners discover this through vomiting, itching and expensive veterinary visits.

Reading labels is genuinely hard because ingredients are listed vaguely and the same protein appears under several names.

Owners who identify a trigger then face a search across dozens of brands for anything safe, and give up buying treats at all.

Who this is for

Dog owners aged 28 to 55 whose dogs have allergies, sensitivities or dietary restrictions, which is a large and growing share, plus owners of dogs on prescription diets who cannot find compatible treats.

What you actually get

Six things that are true on the first day, not on the roadmap.

  • Honest unit economics

    Landed cost, fees, shipping and returns in one number, so you know the real margin per order.

  • Inventory that reconciles

    Stock counts tie to purchase orders and fulfilment. No phantom units.

  • Fast, boring checkout

    A checkout optimised for completion rather than novelty, on every device.

  • Returns without argument

    A published policy, a self-serve portal and a label in two clicks.

  • Supplier scorecards

    Lead time, defect rate and price drift tracked per supplier over time.

  • Ship where you sell

    Multi-currency pricing and duty-inclusive totals calculated before checkout.

How it works

Three steps, and the first one costs nothing.

  1. 01

    Try the free true-margin calculator

    Put in your price and costs, and see what you actually keep. No account, no card, no call.

  2. 02

    Put TreatPaws to work

    Personalised, allergen-aware treat subscription.

  3. 03

    Upgrade only if it earns it

    Keep the free result either way. Move to a paid plan when TreatPaws is already doing the work.

Pricing

Published in full. No “contact us for pricing”, no per-seat surprise on renewal.

Free

The true-margin calculator, free for good.

Freeforever
  • Free true-margin calculator
  • No credit card
  • Core features included
  • Community support
Start free
Most popular

Pro

For dog owners aged 28 to 55.

$32per month
  • Everything in Free
  • Unlimited usage
  • Full history and exports
  • Integrations and API access
  • Email support
Start 14-day trial

Scale

For teams that depend on this in production.

$48per month
  • Everything in Pro
  • SSO and SCIM
  • Audit log and data residency
  • 99.9% uptime SLA
  • Dedicated support channel
Talk to sales

Prices in USD. Cancel any time from the dashboard — no email, no retention call.

Questions people actually ask

Do I need to talk to anyone to try this?
No. The free true-margin calculator runs without an account, a card or a call.
What does it cost?
The free tier is free forever. Paid plans start at $32 per month.
Who is this actually for?
Dog owners aged 28 to 55 whose dogs have allergies, sensitivities or dietary restrictions, which is a large and growing share, plus owners of dogs on prescription diets who cannot find compatible treats.
What problem does it solve?
A significant proportion of dogs react badly to common treat ingredients, and owners discover this through vomiting, itching and expensive veterinary visits.
Why should I trust the result?
It is plain arithmetic on the numbers you put in, worked out in your browser. Change any input and every figure updates, so you can check each one yourself.

Your real margin, not the one on the invoice

Put in your price, costs, fees, returns and ad spend. See what you keep per lead and the most you can pay to win a customer. Runs in your browser. No account, no card, no call.

Open the free tool

It runs in your browser. TreatPaws never sees your inputs.