Your real margin, not the one on the invoice
Put in your price, costs, fees, returns and ad spend. See what you keep per lead and the most you can pay to win a customer. Runs in your browser. No account, no card, no call.
Every order loses $2.59 once ad spend is counted.
Net per order
-$2.59
-8.1%
Profit per month
-$1,035
-$12,422 a year
Breakeven ROAS
3.40x
you are at 2.67x
Most you can pay per customer
$9.41
contribution before advertising
Where the money goes
- Sale price$32.00
- Cost of goods−$10.00
- Shipping you absorb−$6.00
- Platform + payment fees−$3.79
- Returns (amortised)−$2.80
- Advertising−$12.00
- You keep-$2.59
Naive margin — price minus cost of goods — reads 68.8%. The real figure after every cost lands is -8.1%.
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TreatPaws — true margin · -$2.59 net per order (-8.1%), not 68.8% · Breakeven ROAS 3.40x · -$1,035 profit a month at 400 orders Run it yourself: https://treatpaws.com
Your real margin, not the one on the invoice
Put in your price, costs, fees, returns and ad spend. See what you keep per lead and the most you can pay to win a customer. Runs in your browser. No account, no card, no call.
Open the free toolIt runs in your browser. TreatPaws never sees your inputs.